When I was just a student studying the advertising at the uni back in the day, my professor used to…
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Why data amplifiers matter in a world of omnichannel discovery
Data amplifiers are a thing that’s just as important to follow these days as the big data and social media…

Facebook Live Audio turns the social network into a radio broadcaster
This year we’ve all grown to love this new Facebook live video feature, that this social network has launched. But…

Predictions for the digital advertising industry in 2017
While this year has seen some brand new trend in the industry emerge and spread like a wildfire (and we’re…

The power of data ownership: Getting it right in 2017
Data, and especially the big data has become one of the most important things in the modern marketing world, bearing…

Facebook will let celebs edit Live videos after broadcast ends
In quite a suprising recent move, the Facebook company decided that while live videos have indeed become one of the…